Tag: the globe and mail

Whose brand is it anyway?

Photo credit: Brian Wolk/Flickr

Last summer, The Globe and Mail wanted to introduce a drastic change: editorial staff writing and editing advertorial copy as part of their regular duties. If this branded content proposal became a mandate, journalists would serve advertisers rather than their readers. It might have happened at the Globe if the unionized staff did not take… Continue reading Whose brand is it anyway?

Jane Armstrong takes her passion for investigative journalism to The Tyee

Photo by Megan Matsuda

By Megan Matsuda Jane Armstrong got chills when she heard Rita Daly’s idea for a new investigative series. The two Toronto Star reporters were at a party, chatting in the backyard. Why, Daly asked, did so few domestic abuse cases result in a conviction? Together with Caroline Mallan, they began an intense, nearly year-long effort… Continue reading Jane Armstrong takes her passion for investigative journalism to The Tyee

Endangered species

By Gin Sexsmith It’s 1972, and the scent of cigarette smoke and stewed coffee acts as a backdrop to the clack clack ching of manual typewriters inThe Globe and Mailnewsroom. Men’s voices fill the room—asking questions, bouncing ideas off one another, laughing at crude jokes. About 15 men in ties and white shirts are seated around a large,… Continue reading Endangered species

Wheels of Fortune

Robert Reid has seen the advertorial battle from the front lines of his own newsroom. As a reporter and union chair for the Kitchener-Waterloo Record, Reid remembers when the advertising department tried to introduce advertorial production into the newsroom back in 1989, just as staff were about to ratify their first union contract. At other… Continue reading Wheels of Fortune

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