PODCAST: Conflict of Interest

In lieu of recent events around Leslie Roberts and Amanda Lang, we spoke with CAJ president Hugo Rodrigues, National Post journalist Tristin Hopper and PR specialist and co-founder of On Q Communications, Tanya Dodaro about conflict of interest and if and when journalism becomes PR.

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Whose brand is it anyway?

Photo credit: Brian Wolk/Flickr

Last summer, The Globe and Mail wanted to introduce a drastic change: editorial staff writing and editing advertorial copy as part of their regular duties. If this branded content proposal became a mandate, journalists would serve advertisers rather than their readers. It might have happened at the Globe if the unionized staff did not take… Continue reading Whose brand is it anyway?

Alumni Essentials: week of February 9

No matter how your week started, it’s about to get a whole lot better. This week our grads are looking at hospital staff satisfaction, a possible investigation into Toronto councillor Mark Grimes and… weather? First, we must congratulate Summer 2005 senior editor Wendy Glauser who recently started her new role writing for Healthy Debate. Her first… Continue reading Alumni Essentials: week of February 9

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Friday Funny: GIANT HEADLINE

And the award for the most ridiculous headline of the week goes to…   CBC for “Ancient giant rodent may have fought like an elephant.”     Listen to the As It Happens team marvel at how fearsome it is.      

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For your (very, very specific) information

Browsing through Indigo or the World’s Biggest Bookstore (rest in peace, sweet angel), I’d always come across many industry or niche interest magazines. Perhaps a breed-specific dog rag, a newsletter all about ghouls or one geared specifically for fans of early 1920s black-and-white films. Who really reads these? Who makes this? Why? I’d flip the… Continue reading For your (very, very specific) information

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